Some Aspects of Online Advertising Sector Automation: Giftylife Ltd

Yu. I. Petrov , e-mail: mailtoyuripetrov@gmail.com, S. N. Makarov

Article overviews the specifics of online advertising and organization activities in this sector. Based on Giftylife Ltd experience the description of company business processes of clients management are provided, specifics of organization automation and aspects of technical implementation of the developed information system are considered.

Keywords: automation, internet marketing, online advertising, internet advertising, business-process, information system, software, Delphi, Microsoft Access, IDEF0, IDEF1X

pp. 24–36